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Ideas on How to Word Flyers/ leaflet

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Dave Sax

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Hi - I'm looking to design a small flyer for some canvassing and want to explain a little about WFPS , maybe some bullet points etc . What have you guys come up with ?

Cheers guys

 
Haven't made any, but I'd add points like these:

  • 100% pure water, not salts or minerals.
  • Dries spotless in 10-15 minutes.
  • No soap, environmental friendly.
  • Frames can be scrubbed and washed.
  • No dangerous ladder work.

 
If you have to explain yourself they aren't really listening to start with.

All you need say is

WE CLEAN YOUR WINDOWS INCLUDING ALL THE FRAMES, SILLS AND DOORS ON EVERY VISIT

Mentioning you do the frame and sills will get you more interest than some bullet points about the benefits of your tools.

All they really care about is 'Will my windows be clean?'

 
Hi mate as you have to clean the frames to get the best results why not put frames cleaned at no extra cost !!!! That will get them listening lol

 
Yeah thanks for those . It's a little different here ( in Aus ) as noones heard of the concept when you ask them , so was just thinking of a little introduction to it and how to sell it over the trad they're used to . No sills here , but many frames and big panes of glass, security screens etc . Some great ideas to get started . Cheers

 
As long as it says window cleaning and a phone number that's pretty much it. Making them look nice and adding tfat you are insured and clean all doors etc won't go amiss but by far the most important thing is getting them thru doors

 
Use a reasonable quality paper for the leaflet - not the best quality, but not the cheapest (surprising how many use the cheapest paper - it does make a difference). Also, don't waste the blank side of your leaflet - stick something useful on it (a calendar, or a diary of upcoming events, or a list of useful local numbers - eg local trading standards dept, local Age Concern, or whatever). Anything to make them stick it by the phone rather than just shove it in the bin.

 
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