Leaflet distribution success rate..

[Kenny Q]

Anyone know the success rate of leaflet drop? My daughter has a bit of time on her hands but doesn't fancy canvassing, so I'm thinking that she can do leaflet drops, and make a note of potential customers for me to follow up. It would therefore be handy to know some stats, if anyone has any. Many thanks...

 

[Rosewood]

I dropped 2000 and got 24 customers that I know of, but some web enquiries could have been prompted from flyer

 

[Kenny Q]

I think that's a very good return. If my maths is right, then that's a success rate of 1.2%. Very impressive, I'd be delighted with that!

 

[Chris33]

That is probably at the top end of returns. As discussed though,there are so many variables.

 

[Kenny Q]

I think you're right Chris, I think I've seen figures of 0.4%...