Trev81
Well-known member
- Messages
- 1,089
Hi all,
So after about 4 leaflet designs so far none of them have exactly reeled them in so to speak, although not distributed in huge numbers yet mind but they have gone in areas I thought would produce some decent business which i was hopefully going to use as a gauge to my return on the numbers posted.
It got me thinking a little along with my leafelt poster chap who I use along with myself when I am not working. Has anybody used certain marketing techniques such as giving a percentage off by saving this leaflet or offering a "free small gift" on taking up the services, or perhaps a half price 6th clean and a free 12th clean? I dunno just some ideas we passed to each other last week while chatting, there needs to be something on that leaflet so the customer has to save it and catches there attention.
One thing I dont want to do is get f***** over on the first cleans so wasn't sure how to offer a percentage off with this leaflet technique, the free gift idea seemed a reasonable one however it must be cheap and something pretty unique, have a few ideas on that but going see what you guys think and perhaps any other ideas you have?
To date the best leaflets I have used for getting business are a re-design of the ones @Green posted up where you write the price on and post it, but after using these I soon kicked myself to the amount of times I got screwed by them having loads more windows at the back and other things that made quoting as you walk down the drive a dangeous game of under quoting, I have managed to get a few to pay a bit more after stating they have more windows at the back that I imagined etc, which so far has been ok.
So after about 4 leaflet designs so far none of them have exactly reeled them in so to speak, although not distributed in huge numbers yet mind but they have gone in areas I thought would produce some decent business which i was hopefully going to use as a gauge to my return on the numbers posted.
It got me thinking a little along with my leafelt poster chap who I use along with myself when I am not working. Has anybody used certain marketing techniques such as giving a percentage off by saving this leaflet or offering a "free small gift" on taking up the services, or perhaps a half price 6th clean and a free 12th clean? I dunno just some ideas we passed to each other last week while chatting, there needs to be something on that leaflet so the customer has to save it and catches there attention.
One thing I dont want to do is get f***** over on the first cleans so wasn't sure how to offer a percentage off with this leaflet technique, the free gift idea seemed a reasonable one however it must be cheap and something pretty unique, have a few ideas on that but going see what you guys think and perhaps any other ideas you have?
To date the best leaflets I have used for getting business are a re-design of the ones @Green posted up where you write the price on and post it, but after using these I soon kicked myself to the amount of times I got screwed by them having loads more windows at the back and other things that made quoting as you walk down the drive a dangeous game of under quoting, I have managed to get a few to pay a bit more after stating they have more windows at the back that I imagined etc, which so far has been ok.