It cost me over £500 including VAT ! it reall ydid put a whole in my pocket I generally use my SLX 25 for a everyday pole. But i used the SMAX to get to some really dirty gutters.... my arms were killing afterwards.... but i done a great job ! I used ecover truck aswell. I never really needed to buy this but i knew it would come in handy. I knew a job will eventually come up where i need more then 30ft... so i thought buy it now while i got the money and no headache later. I think the SMAX is a good pole... not many people have one cos of the price.... but its worth investing in one lads if you got the money.