I get my Mrs to do my advertising on all the local selling sites on FB. I think that’s why I do so well on FB as women prefer to deal with women. I must have got 60% of my customers from it. I price up from the house type and number of windows/doors and add extra for extensions and conservatory’s . Also use street view to get a general look at the front of the house, saves me having to go out and quote.That pishes all over my 10 jobs and a few more in the pipeline but I don't advertise as such, hopefully you'll hit your targets