Thoughts on van signwriting

[Parky]

Just looking on google and found this. Not related really, but still brilliant. :thumbsup::thumbsup:

View attachment 6329

 

[SPCleaning]

I had mine done for two reasons, firstly because the van needed tidying up and more importantly because I wanted to be easily identifiable to my customers.

One farm I do, the poor farmer used to come racing out every time I pulled up in my tatty white tranny, (thinking I was some dodgy thieving individual.)

Now he just glances and waves, and always brings out tea before I'm finished.



picture upload sites

 

[peter rogers]

i just got a pic of what the 3rd van mite look like tbh not impressed any suggestions on how to jazz it up as it doesnt stand ut the way it does on my white vanView attachment 6331

 

[Green Pro Clean Ltd]

This is how mine is coming along, just looks better than plain white van to be honest, done with ebay kit for £49. Since I done it several new regulars and also as you see on the back, it says 'One Off Cleans' I have had 8 of those 6 at £30, one at £45 and a full PVC restoration at £140 so cant really complain. /emoticons/smile.png)

 

[Green Pro Clean Ltd]

P.S. Decided on brand new van later this year, I will let a pro do that one so it is level! /emoticons/smile.png)

 

[CHWS]

Green that looks well , was that 49 for that full kit?? Was it hard to put on etc?

 

[Green Pro Clean Ltd]

Not hard, just have to go slowly slowly, watched a few youtube vids and thought I can do that, helps if you have a dry wind free area to work in as well. But my thanks to @adamangler as he saved me a pile of dough on paying someone else

 

[CHWS]

It looks professional like, is I hard to design when you send them the details , like the sizing etc

 

[Green Pro Clean Ltd]

No mate, I just told him what I wanted it to say, he did the rest, I messaged him back when he sent over a proof saying 'I want this bigger, that in green, that smaller he tweaked it all up and happy days.

This is the guy I used MEDIUM CUSTOM VAN VEHICLE GRAPHICS SIGN WRITING KIT DECALS LETTERING STICKERS

 

[CHWS]

Ok thanks mate, any colour recommendations for a silver van

 

[Green Pro Clean Ltd]

Ok thanks mate, any colour recommendations for a silver van

Bright, almost NEON pink, you will get noticed! /emoticons/smile.png)

 

[adamangler]

I'm thinking white on my van it's a darkish blue.

 

[Green Pro Clean Ltd]

I'm thinking white on my van it's a darkish blue.

See if you can get that white 'reflective' vinyl like used for hi-viz that would pop against the dark blue

 

[Jon Grainger]

Hi guys

From looking at a lot of designs, both here and Google Images, the actual word 'Window Cleaning' is in very small lettering, compared to the company name?

I get that some offer more services than simple window (as gutter, cladding etc

) cleaning, like pressure washing and what not. But when you are driving past a parked van, how much time do you get to read the sign writing? Very little. So for example the plans @peter rogers posted earlier, if I drive past, my eyes would be drawn to 'Sparkle'. What's that? My initial reaction would be house cleaners (as in general not window cleaners), no I wouldn't think anymore. But 'Window Cleaning' as the focus point of the sign writing, grabs the attention.

If one has more than one string to their bow, pressure washing, general cleaning, odd jobs, whatever, personally I would either pick one field to advertise on the sign writing, or something like 'Jon's Property Cleaning' which encompasses everything.

I'm not saying people are wrong, but that is my opinion and experience (I have worked previously in advertising). Advertising shouldn't shout at people, but it must be clear to show what you do.

Regards

J

 

[Green Pro Clean Ltd]

@Jon Grainger yes mate you are echoing my earlier point of no on cares if your name is Dave or Steve Or Green or Sparkle they want to know what you do.

My next van will have WINDOW CLEANING in largest letters closely followed by phone number and then company name below.

 

[adamangler]

Good point Jon. I agreen I'm terms of attracting customers it would be ideal if you has your service in bold. My problem with that is if you offer services such as carpet cleaning which I do. It's a bit awkward pulling up to a carpet cleaning job in a window cleaning van and trying to come off as professional carpet cleaner. But if you only offer windows and linked jobs such as connys and gutters then it's a no brainer to have window cleaning as your main feature.

 

[steve garwood]

Hi guysFrom looking at a lot of designs, both here and Google Images, the actual word 'Window Cleaning' is in very small lettering, compared to the company name?

I get that some offer more services than simple window (as gutter, cladding etc

) cleaning, like pressure washing and what not. But when you are driving past a parked van, how much time do you get to read the sign writing? Very little. So for example the plans @peter rogers posted earlier, if I drive past, my eyes would be drawn to 'Sparkle'. What's that? My initial reaction would be house cleaners (as in general not window cleaners), no I wouldn't think anymore. But 'Window Cleaning' as the focus point of the sign writing, grabs the attention.

If one has more than one string to their bow, pressure washing, general cleaning, odd jobs, whatever, personally I would either pick one field to advertise on the sign writing, or something like 'Jon's Property Cleaning' which encompasses everything.

I'm not saying people are wrong, but that is my opinion and experience (I have worked previously in advertising). Advertising shouldn't shout at people, but it must be clear to show what you do.

Regards

J

My sign writer had this discussion with me and echoed what you just said.

However, he did also say that if you want to advertise multiple trades, the way to grab attention is by having a picture or character emblazoned on the van as well.

It was him who came up with my caricature, and I see it turn plenty of heads

 

[SPCleaning]

Using the wording 'Window Cleaning' as the main feature does make lots of sense if you are looking to increase your customer base. But if like me you are after identification when you are driving around on country estates/manor houses then I need my name big and bold. I want the CCTV to pick out my van so the staff know its me on their property.

Some really nice vans on here. I love the way window cleaning has become a noticeable profession. Twenty odd years ago you rarely saw a vehicle marked up as window cleaner.

 

[Damo]

View attachment 6351 I hate mine now. Only like the rear doors.

I am having a rebrand this year. Got most of it done.

It's not obvious what I actually do. Window cleaning is tiny. Should look smart what I wanna do.